Creation of franchising networks

ICC advises in the development of franchising networks

The Canarian business must descover in the franchise an excellent system of company growth

The business model of franchising is a successful method of expansion for a business. Via the distribution of their products, services or business concept, for the independent 3rd parties which receive the right to use the brand name, the products, services or business concept by the means of payment of a fee.

The business format for franchising takes the lessons, processes, experiences and Know How, perfectly structured, and provides the, to the independent 3rd parties reducing the risk and assuring success.

Diagnostic

This is the first step that establishes at which points we are going to meet and which actions we are going to take.

Market: analysis of the urbanisation, the price, promotion and competition.
Product: analysis of product strategy and amendments.
Financing: analysis of the cost of financing the development of the project and its needs.

Planning

Development of a business plan.
Market analysis
Financial analysis
Administrative and Operative processes
Corporate image
Executive summary
Development of manual processes
Development of training strategies
Development of a franchise contract

Development of a publicity image in the media.
Development of loyalty strategies for employees, franchises and clients.
Development of customer clubs.

Positioning

Search
Building
Re-modelling

After sales

Administration of franchising
Supervision and auditing operatives
Marketing of franchises
Export of franchises
Financing or finance search for franchising
Migration of businesses to franchising